Performance-based partnerships

AFFILIATE MARKETING

Partnering with trusted publications and influencers to expand your reach and drive sales through performance-based promotions.

25 Years of Food & Beverage PR

450+ CLIENTS SERVED ▪ 100+ FOOD, BEVERAGE, AND CPG BRAND LAUNCHES ▪ 20,000+ CLIENT MEDIA PLACEMENTS SECURED

Connect with your customers and drive sales

We don’t just launch programs — we grow partnerships. Our affiliate marketing approach connects your brand with trusted partners, driving sales through authentic recommendations and measurable results.

Why It Matters

Provides access to trusted partners

Drives sales through third-party partners

Generates measurable results

FAQ

  • Affiliate marketing is a performance-based strategy where publishers, bloggers, and creators promote a food or beverage product using tracked links and earn a commission on resulting sales. This approach helps CPG brands expand reach and drive measurable e-commerce growth.

  • Affiliate partnerships allow food and beverage brands to reach new customers through trusted publishers, recipe sites, product reviewers, and influencers. Because brands typically pay commissions only when a sale occurs, affiliate marketing can be a cost-effective way to increase product visibility and revenue.

  • Many CPG brands run affiliate programs through networks such as ShareASale, which connects brands with thousands of publishers, content creators, and online retailers who can promote products through tracked referral links.

  • Many large publishing companies with multiple media brands—such as Hearst Communications—prioritize products that have an affiliate partnership in place before considering them for editorial coverage or product reviews. Affiliate links allow publishers to earn a small commission if readers purchase a featured product, making affiliate programs an important component of modern product PR and media outreach.

  • As a restaurant PR firm and food & beverage PR agency, JS2 PR helps brands launch and manage affiliate programs by identifying partners, coordinating promotions, and tracking performance—ensuring affiliate strategies support broader PR, media, and product marketing campaigns.

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